Redesign FiXT Record Label’s existing website and show how it is responsive by additionally designing a mobile version of the site.
FiXT is an independent record label that specializes in electronic, upbeat, hybrid, and inspirational music. By providing a place for experimental artists to express themselves, the label has generated mass exposure for their new musicians through their soundtrack licensing program. To further emphasize the blend of electronic elements with heavy rock music, the new design uses vibrant, cool colors against rough, energetic textures in a stable layout with geometric typography. By visually capturing the tone of the artists’ work, this redesign helps market the musicians to potential buyers to further promote FiXT’s community.